Sponsored blog posts are a great way to get exposure for your business or product. They spark a conversation for readers and usually gain more action than most social media content.
What are sponsored blog posts?
Well, they are exactly that - sponsored blog posts. Bloggers write blog posts all the time about dishes, recipes, reviews, kids and just about everything else - sponsored blog posts are posts companies have sponsored to write about either a news story or a new feature coming out for their product. They receive more engagement than social media posts and usually have a very active readership meaning potential customers are paying a lot more attention to what you have to say.
We don't just allow any blog in, we vet every blog that applies, checking their statistics, traffic sources and writing quality to make sure they represent brands in the best light. Our vetted blogs can work wonders for your business, driving more sales, traffic and most of all exposure to a dedicated readership.
Types of Sponsored Blog Posts
We have numerous sponsorships available, not just posts. Our bloggers nearly all have numerous placements which brands can purchase, such as newsletter shoutouts, banner adverts, text links, and homepage takeovers. We usually recommend purchasing the blogger's full packages which include Instagram sponsored posts and other networks which can increase exposure overall.
How does it work on Bloggerwork?
Once you've been approved, you'll be able to browse our marketplace and select whichever blog is best suited to your target audience. Once chosen, you'll be able to purchase whatever placement best suits your campaign whether that be a simple banner or a full blog post. Once purchased we contact the blog and organize the placement for you, you can sit back, relax and we'll let you know once it's all live. If for some reason our blog partner decides not to post your content we offer a full refund or an alternative.
This can vary massively depending on what you're wanting to order, for sponsored blog posts it can be from £30-£1,000 and for simple banner placements it can be £20 per year. It completely depends on what the partner sets their prices at. We do not negotiate influencers down on price, we like to make it a fair economy for both sides of the marketplace.